Finance

Canada’s stable currency and strong U.S. relations make it appealing from an investor’s perspective. ETFs give investors exposure to asset classes in a simple, cost-effective way. Indians can invest in everything from commodities to equities to crypto-assets through ETFs. ETFs may be subject to capital gains tax when sold. Indians who are looking to diversify […]

One of the keys to running a successful business is finding your customer’s need and filling it. Or better yet, seeing a need that they didn’t know that they had, and providing them the answer. In other words, staying ahead of the game. However, it takes money to run a successful business — which can […]

Small business marketing refers to connecting with audiences to attract and retain customers through channels such as social media, email marketing and blogs. A strong marketing strategy can help your small businesses improve its leads and customer base, even when competing against bigger companies. Effective marketing starts small, focusing on the brand’s target audience with […]

With mandatory contributions from your employer and optional personal contributions, superannuations help you grow your wealth and prepare for retirement. Super funds are managed funds that pool your money, invest in growth and defensive assets and compound and reinvest your capital gains. Some super fund investments have recently outperformed industry averages but dipped again as […]

Modern consumers are more driven by social media than traditional advertising and marketing mediums such as TV and radio. Marketers consider influencer marketing to be one of the most effective ways to raise brand awareness and boost sales. Fandoms are passionate about supporting their favorite social media stars and are willing to spend based on […]